cristiandominguez.com ยท case study

LivingLab

LivingLab connects a character-led public site, generated web assets, Atlas-driven publishing, and a printed QR token that lands people on mobile.

Experience Website
LivingLab website hero with characters emerging from a laptop
livinglab.ai
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01

Build focus

This page focuses on the build surface: how the public web design, character generation, deployment flow, and physical token system came together.

The useful pattern is digital IP made inspectable. The website gives the idea a public face, the characters give it memory, and the token turns the page into an object someone can hold, scan, and revisit from a phone.

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02

What I built

The shipped surface combines a cinematic black-background website, character-driven interaction, signup capture, first-party analytics, Cloudflare Pages deployment, and a token prototype that treats the landing page as part of a physical experience.

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03

Decisions that mattered

References before prompts. The character pipeline does not rely on description-only generation. The accepted workflow starts from approved reference files and rejects outputs that drift.

Agents as production operators. Atlas is not just writing copy. The system can coordinate generation, source tracking, asset placement, Git/Codex edits, and Cloudflare API publishing as one operational loop.

Mobile is part of the object. The token is designed around a scan path, not as a static souvenir. The QR side, print geometry, and landing page are one experience.

Deployment details are product details. The public site moved through Cloudflare Pages, custom domains, first-party analytics, signup routing, and cache-safe asset versioning.

LivingLab connects AI systems to physical workflow infrastructure: character identity, website iteration, deployment, and object-to-web continuity.

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04

Scan path as physical interface.

Interactive Token Visualizer

The token concept is a small printed object with raised LivingLab identity on one face and real QR geometry on the other. The scan opens a mobile landing page, turning a handoff into a measurable entry point.

  • Diameter42 mm coin-sized token
  • Height3.5 mm max with raised art
  • QR37 modules / 0.92 mm modules
  • RoutePhysical scan to mobile landing

LivingLab turns the website into a staging area: characters are generated and tested there, Atlas can publish into it, and physical tokens can point people back into it.

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05

Why it holds up

LivingLab shows the connective tissue between creative direction and implementation: visual systems, character continuity, agent orchestration, deployment discipline, and physical interface thinking.

The strongest part is the operational loop: a character system can move from references to generated assets to a published page to a scannable physical object without losing the thread between identity, context, and destination.